I attended the 6th Workshop of the MANUFUTURE AET community in Valencia, 11th July 2012. I gave a short presentation (attached) on the importance of UCD in agricultural innovation processes. The message was that
‘User-Centered topics should be emphasized among the European research priorities in Agricultural Engineering. The research should be more directed towards the acceptability of new technologies. The innovation process itself should be an important topic. ‘
Hannu Haapala